Logo Design & Brand Identity

About the Project:

A smoothie shop opened in a local gym. The client approached me in need of modern branding, clean and simple – something that appealed to the younger crowd. Together we designed a logo, mascot, and multiple print materials: Menus, Business Cards, Brochures, Posters, Rewards Cards, Weekly Specials Table Tents, and more! I also continue to provide social media graphics to accompany print graphics, sized perfectly for social media platform requirements.

The client consistently reaches out to me for her next branding needs, and I’m always happy to deliver!

About the Company:

A New Spin on Health and Fitness

Fitness Fuel has officially welcomed their community to experience a blend of workout and wellness with a side of delicious healthy shakes. Nestled within the friendly confines of Fitness Evolution Gym houses Fitness Fuel, a novel concept promising to refuel bodies with all-natural, freeze-dried goodness. Jaycie Lucie, the visionary behind Fitness Fuel, shared that this venture sprouted from a simple need within the gym. With a passion for purity, Fitness Fuel prides itself on shakes free from synthetic sugars and additives – just “pure good food.”